Hello you deliciously layered complex creature

You’re talented, capable and full of potential. You want a business that

works for you so why does it seem like you’re working for it? 


With so many variables to take care of simultaneously and so many ideas still to implement and so much that you want to achieve to make an impact in the world, it can literally overwhelm you. It’s not happening fast enough and you don't have the time you thought you would, even through you’re doing the leg work! 

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From Overwhelmed to Optimized

I'm Lauren Wallett, The Creativity Coach

Why take the stairs when you can hop on the escalator instead? 

I'm here to set you on the escalator path to success. This means you get to work less and play more. 


In case we haven't met yet, here are 4 things you need to know about me

  •  I've coached creative strategy since 2004. 
  • At 26 I sold two businesses (a performing art school for kids and an acting agency)
  • I’ve coached around the globe, from TechStars to facilitating men's transformational workshops to mentoring Women in Tech to corporate confidence training to coaching live on NBC.
  • If I were a coffee, I'd be a triple-shot mocha.


I started business optimization because my superpower is turning chaos into creativity and mess into money. I’m a more is more person and each new business I’ve optimized gives me additional insight into your business. 

My client results have been significant. Founders have gone on to raise millions of dollars for their start-ups, executives have quit their jobs to become CEOs and solopreneurs have optimized their businesses. Don't just take it from here, see what they have to say here

What I do

Get free resources, training and audits

Speaking engagements

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